MONOGRAM Introduces Elevate Everything
Fashion meets appliances as Monogram® unveils its new marketing campaign. Chapter President Toni Sabatino and Treasurer Felicitas Oefelein (pictured above with Zac Posen) attended a dinner held at the Pool Lounge for the unveiling of the new Monogram campaign.
Monogram is rolling out the red carpet to debut a column refrigerator door panel artfully conceived by style and fashion icon Zac Posen. With intricate details from the outer column pattern to the heavy glass interior, Zac Posen’s door panel exudes sophistication that will help its owners Elevate Everything™ in the kitchen. Currently, the column that Posen designed is not for sale and is one-of-a-kind. Monogram will collaborate with Posen on additional projects this year. More information will be available at the time of their launch.
This year, Monogram launched its new tagline, Elevate Everything. With a portfolio of ultra-premium appliances, this bold, yet refined brand aims to exceed expectations in every product detail. Designs by Zac Posen were created to inspire the Elevate Everything creative campaign through print and digital ads. Zac Posen’s passion and pride for his brand make him the perfect ambassador for Monogram.
It’s a bonus to partner with a designer who equally enjoys spending time in the kitchen as his latest cookbook, Cooking with Zac, attests. Fans of Mr. Posen’s award-winning fashions will be eager to see how we’ve translated his flair and creativity to the projects we have coming out this year.